Logo Design For "IKSHANA"


Logo Design • Branding

The Gandhinagar Municipal Corporation introduced the "Plastic-Free Gandhinagar" campaign, which included a national competition aimed at creating a mascot that symbolizes single-use plastic items and effectively conveys the environmental risks associated with them. This mascot design played a pivotal role in Gandhinagar's efforts to combat single-use plastic.

We were honored to receive the first prize in the competition, and our mascot was chosen by the Gandhinagar Municipal Corporation to be featured in all of their promotional activities for the campaign.





  • What We Did
  • Design Research
  • Logo Design
  • Branding Design
  • Design Mockups

" The logo concept draws inspiration from Gujarat's architecture, symbolizing the venues where urban markets, exhibitions, and meals take place. It incorporates a hand's mandala to represent a diverse range of artisanal, handloom, and handicraft-based products. The text "HAAT" is artfully designed in a fusion of Gujarati and Devnagri typestyles. "

- Nikhil Rai (Logo Designer)













































This is a national-level design competition in which students from various design colleges participated. Our design was selected by the iNDEXT-c after multiple rounds of evaluation.









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